The Power of Events is aiming to engage every secondary school in the UK within the next five years following a successful pilot of its Schools Engagement Programme.
The programme pilot launched in January and saw industry ambassadors introduce 3,000 pupils from 17 schools in the east of England to the dynamic range of opportunities that exist within the events industry.
One of the ambassadors was Leah Freeland, business manager at exhibition sales and staffing company, Rego. She said: “It was an intense but hugely rewarding experience, unlike anything I’ve done in my career to date. Our 286 students started the sessions admitting they did not know what the events industry was, however by the end circa 70% were raising their hands with enthusiasm, to show interest in a career in events.”
The Power of Events is now looking to recruit more ‘Schools Ambassador’ volunteers to present the events industry as a viable career path in local schools across more regions.
The organisation is also hoping to attract sponsors to invest in the roll-out and help to bring presentations to around 100 schools in their local region.
Rick Stainton, founder of The Power of Events said: “This initiative not only provides an excellent CSR opportunity but also helps support the future of the UK events industry – we have over 200 Schools Ambassadors already signed up and ready to go into schools as soon as new regions are confirmed. We’re hoping as we start to launch into new regions later in the year, many more organisations and event professionals from all sectors will put themselves forward to sponsor and support this unique cross Four Nations movement, elevating the impact to unprecedented levels.”
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