Hyve Group has acquired three international healthcare shows for an undisclosed sum.
HLTH USA (Las Vegas), ViVE (Nashville) and HLTH Europe (Amsterdam) see the UK-based organiser enter the $12 trillion global healthcare sector, with the Las Vegas show becoming Hyve’s largest event by revenue.
Talking exclusively to EN’s sister publication, Exhibition World, Hyve Group CEO Mark Shashoua said the HLTH portfolio had been the group’s number one target “for quite some time”.
“One in every five dollars goes into healthcare in America, and [the sector] resonates with our values; it ticks every box,” Shashoua said. “In a very short period of time HLTH has become the number one event in the world in its sector. We’ve followed it since 2017. We’re not interested in going into a sector if we can’t get into the number one event.”
Shashoua said he was excited about what the group could do with these shows and how it could grow them sustainably, scaling up the meetings factor in particular. “We know how to treat these ecosystems,” he said.
The HLTH acquisition includes over 80 employees across offices in London, Dublin and New York, along with founder Jon Weiner, who will stay on to drive the business forward. It also includes a premium membership experience offering access to curated virtual roundtables, exclusive in-person events, member-only reports and networking opportunities.
Weiner, founder, chairman and CEO of HLTH, commented:“HLTH has always been driven by a mission to foster a healthier world by bringing together decision-makers, sparking meaningful conversations, and driving innovation. In Hyve, we have found an ideal partner to elevate our vision and unlock even greater opportunities for our community.
“We are incredibly proud that HLTH has become a catalyst for positive change, championing equitable, affordable, and accessible health for all. With Hyve’s expertise, centralised best practices and commitment to innovation, we will enhance the experiences we deliver and reach an even broader audience of healthcare professionals and innovators.
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